SubBase Lands $7M Series A to Expand Construction Procurement Platform

SubBase, a platform for trade-specific construction material procurement, has closed a $7 million Series A round led by FINTOP. Fika Ventures also participated. The company has now raised more than $15 million in total, according to the announcement.

The Ft. Lauderdale-based startup connects general contractors and subcontractors with material suppliers across individual trades – plumbing, electrical, framing, concrete. Each trade has its own supply chain, pricing quirks, and delivery timelines. SubBase’s software aims to replace the phone calls, spreadsheets, and paper invoices that still govern most of those transactions.

FINTOP is a venture firm focused on financial services technology. Its backing implies SubBase has a play beyond simple procurement – probably around payment flows, credit terms, or invoice factoring. The platform already sits between buyers and sellers of high-dollar, time-sensitive materials. That is exactly the kind of data and transaction volume that fintech investors like.

Fika Ventures, a Los Angeles-based B2B seed fund, joined the round. The firm typically backs business software that solves manual workflows. SubBase fits that thesis: a fragmented industry where most procurement still runs on trust and voicemail.

The construction materials market is worth hundreds of billions of dollars in the U.S. alone. Yet the software layer for subcontractors – the companies that do the actual building – remains thin. Enterprise resource planning tools from Oracle or SAP cover the top of the construction pyramid. SubBase is going after the middle and bottom.

SubBase said it will use the new capital to grow its sales team, add new trade verticals, and deepen integrations with existing construction management software. The company did not disclose valuation or revenue figures.

The round closed in June. FINTOP partner Ken Gregorin will join SubBase’s board, according to the company.