Zoomex Taps Hamann for World Cup Crypto Event

Zoomex hosted the second episode of its World Cup Edition X Space, bringing together Champions League winner Didi Hamann and two traders: Mario from Forex Trading & Investing and Crank. Joseph and host Fernando Aranda also joined the panel.

The session covered World Cup analysis, debate over the German national team squad, and career philosophy from Hamann, who won the Champions League with Liverpool. The discussion also touched on crypto-to-football comparisons, blending sports talk with digital asset themes.

The event is part of Zoomex's World Cup Impact Pledge, a marketing series that ties the exchange to the football tournament. Crypto exchanges have increasingly used sports events to attract retail users, though regulatory oversight of such promotions varies by jurisdiction.

For traders on the call, the value was less about specific price calls and more about community building. Zoomex is positioning itself as a platform that engages users beyond order flow, using live events to maintain visibility during a period of low volatility in crypto prices.

The first episode aired earlier this month with a different lineup. Zoomex has not announced a date for the third installment.