
Wix CEO Avishai Abrahami told a podcast that AI still struggles with complex tasks and won't replace most white-collar jobs. The company, despite a 50% stock drop, reports double-digit revenue growth from its AI platform.
Alpha Score of 46 reflects weak overall profile with moderate momentum, poor value, moderate quality, moderate sentiment.
Avishai Abrahami, the CEO of Wix, told a podcast audience that Silicon Valley is overstating what artificial intelligence can do. His company runs Base44, a vibe-coding platform it bought last year for $80 million, and has poured $200 million into the product. Even so, Abrahami said on the "20VC" podcast Monday that he doubts AI will replace human engineers or customer-support staff anytime soon.
"I would love to say the team in three years, we will be a thousand people in Base44 and a thousand people in Wix, and everything else would be AI agents," Abrahami said. "I'm not so sure it is possible. I think that we all give too much credit for AI and what it can do."
The comments come at a rough moment for Wix. Its shares have fallen almost 50% over the past year as investors worry that AI-powered website builders will eat into its core business. The stock is caught in the broader "SaaSpocalypse" selloff, even though Wix has reported double-digit revenue growth from Base44.
Abrahami said vibe coding, the practice of using natural-language prompts to generate software, is far from a finished product. "You try to build anything very complicated, it's hard when you're trying to do visual editing. It's really annoying," he said. "You're not going to vibe code Shopify no matter how good you are."
He also described Wix's experience trying to buy AI customer-support systems. The company tested several off-the-shelf options and was disappointed each time, eventually building its own. Abrahami said he is not prioritizing replacing human support with AI. "I would not be that concerned with LLM replacing every kind of white-collar jobs," he said. "It's not that smart. It keeps making silly mistakes. It's not very good."
Wix is in an unusual spot among software providers. Its stock is being punished by the same macro fears hitting the sector, its AI acquisition is producing real revenue. Abrahami's skepticism suggests the company sees limits to the technology even as it invests heavily in it.
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