
Wirral Free Uniforms for Schools said demand has never been higher, even in affluent areas, as schools find ways around rules meant to cut branded items.
A Wirral charity that hands out free second-hand school uniforms said demand is running at levels it has never seen before.
Wirral Free Uniforms for Schools, which has 12 hubs across the borough and has been operating for 14 years, said uniform prices keep rising even after the government tightened rules on how many branded items schools can demand.
The group said demand has climbed even in wealthier parts of the area. The reason, it said, is that "posher schools" charge high prices for certain mandatory items that are hard to find elsewhere.
Project co-ordinator Petra Davies said: "The cost of uniform, despite the government guidelines, is still rising in price and people just cannot afford it."
Research from the Children's Society found 68% of parents across north-west England said this year's school holidays were costing more than last year's.
The charity helped campaign for the government rule change, which was meant to cut the number of branded items schools can require, letting parents buy cheaper generic clothing.
Davies said there were "caveats". In some cases, even without a logo, the correct item is difficult to find outside the school itself.
"There's a girl school who have a navy jumper with a white stripe, and the school is saying you don't need the logo on that jumper any longer, in actual fact it's branded because of the white stripe," she said.
"They are abiding by knocking down the number of logo'd items, there are lots of ways that the schools can get around it."
Davies pointed to a school in Birkenhead, considered "posh" locally, which charges £52 for a school rugby top alone.
"We have people who, in the posh schools, their uniform is actually more expensive than anyone else's so it really helps them if we can give stuff away," she said.
One mother-of-four at the charity's Birkenhead hub said the service means she can give the children days out instead of spending the money on uniform. She said a pair of shoes for a primary school-aged child runs around £50, a pack of shirts about £20, and she spent £60 on a new blazer last year.
"When you add it all up it's a lot of money and a lot of stress from the beginning of the summer holidays right to the end," she said.
Viktoria, who moved to the UK from Kyiv in Ukraine, said the uniform bank was extremely helpful while her family settled into a new life. "We have two children and we only moved here two months ago, now in my family only my husband works," she said.
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