
The 10-10-10 SIP rule: invest for 10 years with 10% assumed returns, and step up contributions 10% yearly. Regular investing with annual increases can boost the final corpus by nearly ₹10 lakh, explains Charu Pahuja.
Building wealth through mutual fund SIPs does not require timing the market or picking the perfect fund. A rule of thumb known as the 10-10-10 SIP rule offers a disciplined path: invest for at least 10 years, assume a 10% annual return as a working estimate. Increase the SIP amount by 10% each year.
Charu Pahuja, Director & Chief Operating Officer at Wise FinServ, explained the logic in a recent article.
"You do not need the perfect fund or the perfect time to build wealth. Regular investing and patience matter much more. That is what the 10-10-10 SIP rule is about. Start a SIP, continue it for at least 10 years, use 10% annual return as a working estimate and raise the SIP amount by 10% every year. Take a simple example. Someone starts with a SIP of ₹ 10,000 a month. The next year, it becomes ₹ 11,000. By the third year, the monthly amount would be ₹ 12,100. Since the increase happens slowly, it can usually be managed as the person's income also grows."
The impact of the annual step-up is significant even with modest assumptions. Pahuja compared a fixed ₹10,000 monthly SIP with one increased by 10% each year, both over 10 years with 10% annual returns. The fixed SIP would accumulate roughly ₹20.48 lakh. The stepped-up SIP would reach nearly ₹30.45 lakh, an extra ₹10 lakh from gradually larger contributions.
Of course, the 10% return is an assumption; mutual fund returns are linked to the market and cannot be guaranteed. The rule's real value is in encouraging investors to focus on actions within their control: starting with an amount they can manage, raising it when income increases. Staying invested through volatile periods is equally important.
A step-up SIP aligns contributions with rising income, letting investors participate more fully in long-term market growth. The increase each year is small enough to absorb without strain. Over a decade, the compounding effect can be substantial.
The 10-10-10 rule is a reminder that discipline and consistency matter more than trying to forecast market swings. As Pahuja put it, "the real lesson is simple: start with an amount you can manage, raise it whenever your income increases and remain invested even when markets are unsettled."
(The quoted figures are based on assumed returns and are for illustration only. Actual mutual fund returns may vary depending on market conditions.)
Drafted by a large language model from the source reporting linked above, then screened by automated publishing checks. It is not read by a journalist before publication. Some articles cite our Alpha Score. Verify prices and figures against the original source. Educational coverage, not personalized advice.