
Siguler Guff and co-investors are exploring a sale of Baazar Retail at a ₹4,000-5,000 crore valuation. The value-fashion chain runs 250+ stores across 11 states.
Global growth private equity firm Siguler Guff and other investors in Baazar Retail, which operates the Baazar Kolkata chain, are exploring a sale of their stakes. Three people familiar with the matter said the deal could value the company at between ₹4,000 crore and ₹5,000 crore, with O3 Capital advising on the transaction.
"Several private equity funds and strategics have been tapped as part of the process," a second person said on condition of anonymity.
Siguler Guff, o3 Alternatives and NR Group, the Mysuru-based maker of Cycle-branded incense sticks, acquired a 51% stake in Baazar Retail in 2018. Siguler Guff and O3 Capital declined to comment. Baazar Retail and other investors did not respond to Mint's requests for comment until publication.
Baazar Retail started with one store in Kolkata in August 2002 and is managed by Manoj Khemka, Abhishek Khemka and Rishab Goenka. The company now runs over 250 retail stores across West Bengal and 10 states, including Odisha, Uttar Pradesh, Assam, Andhra Pradesh, Telangana, Uttarakhand and Sikkim.
The retailer operates large-format value fashion and general merchandise stores, selling garments for men, women and children alongside cosmetics, stationery, toys, household items and accessories. Garments generate 95% of revenue.
Procurement and warehousing are centralized in Kolkata. About 60% of procurement comes from regional suppliers, with the balance sourced from the rest of India, credit rating firm Crisil said in a report this year.
Crisil estimated Baazar Retail's operating income at about ₹1,157 crore in the first eight months of FY26. Revenue reached ₹1,324.83 crore in FY25, up from ₹1,182.38 crore a year earlier. The loss widened to ₹127.48 crore from ₹57.52 crore in FY24.
Organized retailing is expected to grow over the medium term after a low base during 2018-2023, driven by new store rollouts, deeper penetration in tier-II and tier-III cities and rising disposable income, Crisil noted.
Baazar Retail competes with V-Mart Retail, V2 Retail, Citykart, M Baazar and Baazar Style Retail, alongside broader value discounters like DMart.
Value-first retailers have bridged the gap between affordability and quality, setting the stage for sustained growth, Redseer said in a report. Through modern trade formats like supermarkets, hypermarkets and exclusive brand outlets, value retail has stayed resilient by offering curated shopping experiences and competitive pricing, the consultancy added.
A sale at the ₹5,000 crore top end of the range would rank among the larger exits in India's value-retail segment, where listed peers trade at rich multiples on expectations of store-count expansion. The process is at an early stage, with several private equity funds and strategic buyers already approached, the people said.
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