Leejam Sports opened two Unaizah fitness centers on June 17. The company expects financial impact from Q2 2026 as it expands in Qassim region.
Alpha Score of 40 reflects weak overall profile with moderate momentum, poor value, moderate quality, moderate sentiment.
Leejam Sports Co. opened two new fitness centers in Unaizah City on June 17, one for men and one for women. The facilities sit on King Abdulaziz Road. The company said the centers will begin contributing to financial results starting in the second quarter of 2026.
The openings expand Leejam's presence in the Qassim region, where the company already operates several clubs. Unaizah, a city of roughly 160,000, has seen growing demand for branded fitness services as Saudi Arabia's sports sector expands under the Quality of Life program.
Leejam, Saudi Arabia's largest fitness chain by club count, has been adding locations steadily since its 2021 IPO. The company runs more than 150 centers across the kingdom, including women-only and family branches. New club openings typically take 12 to 18 months to reach breakeven, according to prior company disclosures.
The Unaizah additions come as the broader fitness market in Saudi Arabia grows at an estimated 8-10% annually, driven by government spending on sports infrastructure and a young population. Leejam's same-center revenue rose 12% in 2025, the company reported in its annual filing.
Investors will get the first look at the Unaizah centers' contribution when Leejam reports Q2 2026 earnings, expected in August of that year.
Drafted by a large language model from the source reporting linked above, then screened by automated publishing checks. It is not read by a journalist before publication. Some articles cite our Alpha Score. Verify prices and figures against the original source. Educational coverage, not personalized advice.