
India's average life insurance premium per policy rose to ₹22,195 in FY25 from ₹15,567 five years earlier, while high-value policies grew 68%.
India's average annual premium per life insurance policy rose 42.6% in the five years to FY25, reaching ₹22,195 from ₹15,567, according to Insurance Information Bureau data compiled by the Insurance Awareness Committee (IAC)-Life.
The total number of in-force policies stayed broadly flat at 34.3 crore. On its own, a flat count would keep the average premium roughly steady unless existing policyholders upgraded their cover. The committee said the data shows policyholders are strengthening protection over time rather than treating life insurance as a one-time or tax-saving purchase.
The mix of sum assured categories moved in the same direction. Policies with a sum assured between ₹2 lakh and ₹5 lakh rose by 5.6 percentage points in share, while the ₹10 lakh to ₹25 lakh bracket gained 2 points. At the high end, policies with sum assured above ₹50 lakh climbed 68% to 74 lakh from 44 lakh, generating annual premium of ₹975 billion.
The bottom of the market shrank. Policies with a sum assured of ₹2 lakh or less accounted for 53.6% of in-force policies in FY25, down from 65.1% in FY21. Every higher sum assured category registered consistent growth over the five years, IAC-Life said.
Kamlesh Rao, chairperson of IAC-Life, said the data shows policyholders recognize the value of life insurance as their lives change. "It is encouraging to see policyholders consistently moving towards higher levels of insurance cover, reflecting a growing commitment to financial security for themselves and their families," he said.
The committee attributed the shift to rising incomes and inflation, and to changing responsibilities tied to life stages. It also cited the Covid-19 pandemic, which exposed protection gaps and pushed households to reassess their financial resilience. Insurers have responded with more tailored products, the committee added.
The release also said life insurance complements other savings and investment products. "Most other traditional savings or investment products help create wealth whereas life insurance protects against the risks and volatility while doing the same," it said.
The data also laid out the unmet need. About 87% of India faces a significant life insurance protection gap, and the gap exceeds 90% among those aged 18 to 35, the committee said. It called the shortfall a threat to families' financial security and said the challenge must be addressed on a "war footing".
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