
Hungarian companies prefer bank loans over equity, but a new survey shows the real bottleneck is low liquidity, not a lack of appetite for public markets.
Hungarian-listed companies want to raise capital. Nearly 70% of them plan some form of financing in the next twelve months, according to a survey by Equilor Corporate Advisory conducted between February and April 2026. The survey covered roughly half of the issuers on the Budapest Stock Exchange, representing a combined market cap of over 9,000 billion forints.
Yet the first choice for most of those companies is not the stock market. More than half of respondents said they would prefer bank loans or other debt instruments. Equity and bond issuance ranked as alternative or supplementary options.
That does not mean companies fail to see the strategic value of being listed. The survey found that listed firms increasingly view exchange presence as a long-term development tool, not a one-time funding event. They cite transparency, professional governance, and active investor communication as core benefits of public status.
So why the gap between intention and action?
The biggest obstacle, according to the companies themselves, is low liquidity. Limited investor demand directly affects valuations, financing costs, and the success of future capital raises. High transaction costs and regulatory compliance burdens also weigh on the decision to use public markets.
Equilor's survey points to a structural problem: the Budapest exchange lacks the depth to make equity financing a genuinely competitive alternative to bank lending. Companies see the benefits of being listed, but they also see that the market does not always reward them for it.
What would help? Respondents listed several measures. Deeper institutional participation, a broader retail investor base, and more active market-making were cited as the most effective ways to improve liquidity. Transparent communication and regular investor meetings also matter, but the survey suggests they work only when combined with a sufficient free float and real trading volume.
Dual listing is not a priority for most Hungarian issuers. The administrative burden and extra cost outweigh the perceived benefit, especially since cross-border trading platforms and multilateral trading facilities already give international investors access to single-listed stocks.
The survey's core message is that the next stage of development for Hungary's capital market depends less on changing corporate attitudes and more on fixing the market infrastructure. Companies already recognize the exchange's strategic role. The question is whether the market can create the conditions for that role to become real.
Equilor Corporate Advisory conducted the survey among Budapest-listed companies. Gubis Balázs, senior advisor at Equilor, authored the original report.
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