Henry Agg Named Homebase Garden Ambassador to Scale Retail Reach

Homebase has announced the appointment of Henry Agg as its first-ever Garden Ambassador. This strategic move marks a new chapter for the retailer as it continues to expand its branded 'Garden Centres by Homebase' concept.

The initiative, which features dedicated garden centers located exclusively within The Range superstores, aims to leverage Homebase’s long-standing reputation in the horticultural sector. By partnering with Agg, the company intends to reinforce its commitment to gardening expertise and product quality as it scales its nationwide footprint.

Through this collaboration, Homebase is looking to blend its decades of experience in the home and garden market with the expanded retail reach provided by its partnership with The Range. The appointment of a dedicated ambassador is designed to provide customers with professional guidance and inspiration, further cementing the brand's position as a trusted authority for gardening enthusiasts across the country.