Galaxy Digital will rebrand Texas Tech's football venue as Galaxy Stadium in a 15-year, $75 million deal, while converting a former Bitcoin mining site into an AI data center campus.
Alpha Score of 14 reflects poor overall profile with weak momentum, poor quality. Based on 2 of 4 signals – score is capped at 75 until remaining data ingests.
Mike Novogratz's Galaxy Digital just did something no crypto-native company has done at this scale: slap its name on a major college football stadium. The firm announced a 15-year naming rights agreement with Texas Tech Athletics valued at roughly $75 million that will rebrand the university's football venue as Galaxy Stadium starting Sept. 5, 2026.
That debut date lines up with Texas Tech's season opener against Abilene Christian.
Galaxy simultaneously revealed major progress on its Helios data center campus in nearby Dickens County. Galaxy acquired the Helios site, a former Argo Blockchain bitcoin mining operation, for about $65 million in late 2022. Phase I of the conversion is now complete and delivered on schedule. That phase includes 133 megawatts of critical IT load leased to CoreWeave, the GPU cloud provider, under a 15-year lease beginning in the second quarter of 2026.
The full Helios campus has more than 1.6 gigawatts of approved capacity spread across 1,500 acres. Galaxy is backing the buildout with $1.4 billion in project financing.
Galaxy Digital, founded by Novogratz, has spent years trying to bridge the gap between Wall Street and digital assets. The stadium deal also includes name, image, and likeness opportunities for Texas Tech athletes, plus broader regional investment commitments in West Texas.
Galaxy's Helios campus sits in Dickens County, about 80 miles east of Lubbock. The $75 million stadium commitment works out to roughly $5 million per year. No new tokens or protocols were announced alongside either deal.
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