Floqer's $2M pre-seed: the CRM data play for AI agents

Floqer started as a Chrome extension for note-taking with ChatGPT. That simple tool, called Superchat, pulled in nearly 2,000 users quickly. Founder Shivam Mahajan noticed something: most users wanted the extension's web research and data-cleaning capabilities, not the notes. They were struggling with bad CRM data and wanted it ready for AI tools.

So Mahajan pivoted. He incorporated Floqer in October 2024 and closed just over $2 million CAD in pre-seed funding last September. The round included Perplexity's F7 Fund, Toronto's N49P, Halifax's Tidal Venture Partners, and Perplexity co‑founder Denis Yarats. The structure was a simple agreement for future equity.

Today Floqer helps sales and go‑to‑market teams pull data from more than 100 sources, clean it, and feed it into AI agents that automate client research. It sits on top of CRM platforms like Salesforce and HubSpot. Mahajan calls it “the infrastructure layer” for making customer data AI‑ready.

The Numbers and the Market Read

Since September, Floqer has signed up more than 1,000 customers, crossed $1 million in revenue after tripling sales, and turned cashflow positive. Mahajan said the startup has done all that while leaving most of its pre‑seed capital untouched. Still, he told BetaKit, “we do have to move faster” and plans to invest heavily in growth.

The company competes directly with Clay, another AI go‑to‑market startup. Mahajan sees Clay as the only direct competitor. Demand has come from tech companies and, increasingly, private equity firms.

One striking detail: Mahajan aims to build a billion‑dollar company with fewer than 20 people. That mirrors the ambition of Toronto’s BrokerPlus, another capital‑efficient startup.

The Founder Dispute

A co‑founder dispute complicates Floqer’s story. Zak Ahmed claimed to BetaKit that he co‑founded the company, served as COO from April 2024 to February 2025, and was forced out after the fundraise. He now works at Clay. Mahajan gave a different timeline: Ahmed joined in early December 2024, after the close of the first funding round, and was let go six weeks later. Mahajan said Ahmed did not contribute “in a meaningful capacity.”

For investors, the dispute matters less than the product traction. Floqer is already generating revenue and cash flow in a market where bad CRM data is a well‑known bottleneck. The company’s stock market analysis of Salesforce shows an Alpha Score of 39 out of 100 – labeled Mixed – suggesting the incumbent CRM ecosystem has room for improvement. Floqer’s layer sits on top of those platforms, not in competition with them.

Mahajan, a former Kyndryl engineer and Dalhousie graduate, founded the company with Zaaheda Islam, a former senior data scientist at Axis Capital. The eight‑person team includes multiple former Y Combinator founders.

Floqer’s next test is whether it can spend its capital faster than competitors like Clay copy the model. The market for AI‑ready CRM data is young, and the startup is entering it with real revenue, real customers, and a real dispute – all signs of a company that is moving, not planning.