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Drools Targets Premium Pet Market with ₹180 Crore Expansion
The pet nutrition firm is building specialized processing facilities to meet rising demand for fresh food, signaling a major shift in its manufacturing scale.
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Pet nutrition firm Drools has officially announced its entry into the fresh pet food category. To support this strategic expansion, the company is committing an investment of ₹180 crore.
The capital allocation is earmarked for the development of sophisticated processing facilities and high-end packaging infrastructure. This move marks a significant shift for the brand as it seeks to capture a growing segment of the pet care industry focused on fresh, high-quality nutrition. By investing in specialized production capabilities, Drools aims to enhance its manufacturing footprint and meet the increasing consumer demand for premium pet food alternatives.
How this story was producedLast reviewed Apr 6, 2026
Drafted by a large language model from the source reporting linked above, then screened by automated publishing checks. It is not read by a journalist before publication. Some articles cite our Alpha Score. Verify prices and figures against the original source. Educational coverage, not personalized advice.
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