Discovr Radio becomes AMG Corp's exclusive digital radio release channel across its full artist roster, with six songs and one EP dropping every 6-8 weeks under the multi-year deal.
Auddia (AUUD) said its music promotion platform Discovr Radio will become the exclusive digital radio release channel for AMG Corp, a Toronto-based entertainment company with more than 100,000 songs in its licensing library and 36 gold and platinum awards tied to its productions.
The deal covers every active artist on AMG's roster. All releases will run through AMG's 7-release campaign cadence, with six songs and one EP dropping every six to eight weeks. AMG Chairman and CEO Mark S. Berry said the platform fit the label's existing workflow without forcing a change in how it schedules music.
"Our job is to get real ears on our artists' music and ensure every release reaches radio listeners across the U.S. and Canada," Berry said. "Discovr Radio is the first platform that can plug directly into our 7-release campaign structure and guarantee that every drop lands in front of actual US and Canadian radio listeners, with analytics to prove it. Making them our exclusive Digital Radio release channel was a straightforward decision."
The agreement marks Discovr Radio's first record label partnership. Unlike individual artist placements, the deal embeds the platform into a recurring, full-campaign release cycle across AMG's active roster. That structure gives Auddia recurring revenue visibility tied to a known release schedule rather than one-off campaigns.
AMG was founded in 1998 by Berry, whose production credits include David Bowie, Duran Duran, Yes, Boy George, Billy Idol, Kool & The Gang, and Carly Simon. The company operates satellite offices in New York City, Hong Kong, and Beijing. Its film and television portfolio includes the Tubi Original "Bloodline Killer" and "The Sacrifice Game," which ran on AMC and Shudder.
Auddia is pursuing a separate merger with Thramann Holdings, a Colorado-based holding company that owns three AI-native operating companies – LT350, Influence Healthcare, and Voyex. Upon closing, Auddia will change its name to McCarthy Finney and trade under the ticker MCFN. The pending merger adds an execution risk layer: the label partnership is structured under Auddia, but the combined entity's strategy post-close has not been detailed.
The Discovr Radio platform offers guaranteed exposure to U.S. and Canadian radio listeners plus campaign analytics, a feature set Berry said distinguished it from promotion services that cannot verify whether streams reach actual broadcast audiences.
Auddia's Alpha Score sits at 32 out of 100, a Weak rating within the Communication Services sector. The AMG deal provides a concrete revenue channel tied to a label's recurring release cadence, but the pending merger leaves the corporate structure in flux until the Thramann Holdings transaction closes.
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