X Says It Will Outspend Meta on Employee Snacks

Meta said this week it will upgrade its office kitchens with better snacks to boost employee morale. The move comes after months of cost-cutting and layoffs that have weighed on workplace sentiment.

X, the social media platform owned by Elon Musk, responded by saying it will match and exceed any snack budget Meta offers. "We will exceed any snack budget offer," X said in a post, while also noting it is hiring.

The snack war is a small skirmish in a broader battle for tech talent. Both companies have undergone significant workforce reductions. Meta cut thousands of jobs in 2023 and 2024. X slashed its headcount after Musk's acquisition.

For investors, the snack spending is a rounding error against Meta's $100 billion-plus annual operating expenses. Meta is trying to improve morale after a period of layoffs and return-to-office mandates.

Meta's Alpha Score is 57 out of 100, a Moderate rating, reflecting balanced risk-reward. The stock was up 1.7% on the day at $577.22.

X's hiring push comes as the platform tries to rebuild its advertising business. The company has been working to win back advertisers after a post-acquisition exodus.