
Trump told CNBC he knew nothing of the $1.2B in crypto revenue generated by family ventures. The disclosure shows the Trump family's deepening ties to digital assets.
President Donald Trump told CNBC on July 2 he was unaware that his family's cryptocurrency ventures had generated more than $1.2 billion in revenue during 2025. The disclosure came from the family's annual financial statement, filed with the U.S. Office of Government Ethics. Trump said his sons run the family business and that he plays no part in operations. Federal conflict-of-interest rules exempt him as president, he noted.
The filing showed total family revenue of roughly $2.2 billion, with crypto ventures – led by World Liberty Financial and the TRUMP meme coin – as the largest single contributor. World Liberty Financial, a DeFi platform launched in September 2024 by Eric Trump, Donald Trump Jr., Barron Trump, and Zach Witkoff, reported $515 million to $580 million in revenue from token sales and related transactions. Another $635 million in income came from royalties and proceeds tied to the TRUMP meme coin, the filing said.
The numbers mark a sharp increase from earlier statements, reflecting the broader growth of digital asset markets through 2025. Institutional adoption, stablecoin expansion, and a rally in meme coin activity all fed into the family's crypto revenue stream. The TRUMP meme coin alone generated tens of millions in licensing fees, according to the filing.
World Liberty Financial issues the WLFI governance token and operates a platform focused on stablecoin-based lending and on-chain financial instruments. The bulk of the reported token-sale revenue flows to a company controlled by the Trump family, the filing shows.
The disclosure has drawn attention from lawmakers and regulators as the U.S. crypto regulatory framework remains in flux. The Trump family's business interests are now directly tied to the sector's growth trajectory, even as the president denies involvement in day-to-day decisions.
Separately, South Korean exchange Upbit added Metaplex and Nexus tokens to its listing lineup, offering trading pairs against Bitcoin and Tether. The listings broaden access to two infrastructure tokens in one of the world's most active crypto trading markets. Metaplex is a Solana-based protocol for minting non-fungible tokens; Nexus focuses on zero-knowledge proof infrastructure.
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