
World Cup on-chain betting saw $20B in volume. Chainalysis traced $5.4M to sanctioned exchanges, revealing compliance risks.
Blockchain analytics firm Chainalysis said in a report published July 30 that $20 billion was bet on the World Cup through on-chain prediction markets. Of that flow, the firm traced $5.4 million to sanctioned exchanges and other illicit sources.
During the tournament, about 400,000 wallets bet on the blockchain. Chainalysis put daily volume at about $50 million during the qualifying stretch in early 2026 and more than $250 million once matches began on June 11. The day Spain beat Argentina in the final, the market pulled in more than $300 million.
Measured from January onward, roughly $5.7 billion of the total $20 billion was traded during the five weeks of the tournament itself. World Cup questions accounted for about 63% of all prediction market activity in that period, the report said.
Traders in the US and China were the biggest contributors to volume. Canada and Thailand followed, with the UK behind. The winners were the majority. Chainalysis found that 55% of bettors were in profit. About 80% of them had already traded in prediction markets before.
One market asked whether Cristiano Ronaldo would shed tears as his final international campaign drew to a close. The “yes” side was right, and that bet alone banked $49 million.
A trader known as gud.hl staked $5.2 million on Argentina to win it all, primarily through Polymarket, according to Arkham Intelligence data. Spain’s 1-0 victory in the final wiped out the position. The loss ate most of the trader’s profit on the Hyperliquid platform.
FIFA ran its own on-chain experiment. The official FIFA Collect platform is built on Avalanche, and fans used it to buy and sell digital moments from the tournament. These collectibles also served as a way into the stadiums. More than 100,000 match tickets were processed through the platform, with holders either redeeming or reselling assets for entry. Trades in the stablecoin marketplace amounted to $24 million, and FIFA earned at least $6 million in transaction fees.
FIFA Collect mandated ID verification. Chainalysis said less than 0.01% of its users held wallets associated with sanctioned entities. That is a much cleaner profile than the open prediction market.
Chainalysis pointed to illicit flows almost entirely on the betting side. The firm identified roughly 3,700 wallets associated with illicit actors, less than 1% of participants. Most of the $5.4 million was traced to the sanctioned exchange Huobi, now branded HTX. The remaining funds sat in scam-linked wallets and stolen funds.
On a $20 billion base, even a sub-1% share is meaningful exposure for anyone screening the money, Chainalysis noted.
In June, blockchain analytics firm TRM Labs flagged live scam wallets connected to fake ticketing and rigged-match betting schemes. The FBI issued its own alert about more than 30 fake FIFA sites.
“The World Cup offers a microcosm of crypto’s expanding role in everyday life, and a preview of why the tools to follow the money will need to keep pace,” Chainalysis wrote.
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