
Ebanx expects Pix to reach 45% of Brazil's online sales by 2026. Washington's 25% tariffs are testing the system's global plans. No timeline has been set.
Brazil's central bank signaled more confidence than in the past about linking Pix to foreign instant payment systems, Reuters reported Monday. The bank said connecting Pix to similar platforms could lower costs, accelerate transactions, broaden access, and improve transparency in cross-border payments.
The Monday wording contrasts with the bank's 2023 report, which said only that Pix "may in the future" be integrated with other countries' instant payment systems.
Ebanx, a payments firm, expects Pix to account for 45% of Brazil's online sales by the end of 2026 and 50% by 2028, up from 42% in 2025. "There has been a lot of trust-building among consumers around Pix, combined with wider availability on websites," Eduardo de Abreu, Ebanx's chief product officer, said.
PYMNTS Intelligence found Pix has made instant payments common across Latin America and described its growth as "unprecedented." "Since its introduction, Pix has significantly boosted financial inclusion by encouraging the opening of digital accounts across all societal segments and integrating more individuals into the financial ecosystem," the report said.
Tensions between Washington and Brasilia grew after Pix drew interest from several other countries, Reuters reported. In July, U.S. Trade Representative Jamieson Greer named Pix an obstacle to trade when Washington imposed 25% tariffs on imports from Brazil. The tariffs took effect in late July. A senior Trump administration official told Reuters: "We're not asking Brazil to get rid of Pix," adding that the White House wants to prevent a situation in which "Pix gets special treatment simply because it's owned and operated by the government." The Monday report gave no timeline for a cross-border link and did not name potential partners.
Brazilian officials said the criticism is meant to protect U.S. credit card companies.
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